Former Big Brother Naija housemate, Nengi Rebecca Hampson, simply known as Nengi, has emerged as the new face of Fair & White beauty product.
On the choice of Nengi, the chairman/CEO of Fair & White Nigeria, Patrick Chibueze, emphasised the natural beauty of the African woman that can neither be underestimated nor compared to that of the Caucasian, Hispanic or American models.
“It is for this reason,” he said, “that since the company debuted in Nigeria, it has consistently chosen beautiful African models as brand ambassadors.”
Represented by a director in the company, Kene Chibueze, the chairman explained further: “Nengi is a quintessentially beautiful African woman, enchanting symbol of the natural, radiating beauty God has endowed African women with. She embodies everything our brand stands for – authenticity, elegance and passion for healthy living. We believe that her influence and values will resonate with our consumers.”
Speaking, Nengi said she was excited to be part of the family, describing her choice as “incredible opportunity to identify with a worthy brand.”
The company also launched a new beauty brand, So White With Vitamin C into the market at the event. The beauty product was designed to bring out the radiance in the skin while protecting it from sunburn.
Held at Strong Towers, Ikoyi, Lagos, the event was graced by celebrities, beauty enthusiasts, distributors, marketers, and brand experts. They included BBNaija star, Cynthia Nwadiora aka Cee Cee, comedian Akpororo, who excelled with his rib cracking jokes, Ingram Osigwe, Blessing Okogbue, Sunday Adekoya, Amarachi Alilonu and others.