American superstar and Idol winner, Jordin Sparks will ignite the stage as she headlines Artistic Pulse Festival taking place from December 3-7 at Tafawa Balewa Square (TBS), Lagos.
According to the convener, Dr Ngozi Omambala, Founder/CEO of NMO Management Limited, “Having Jordin Sparks perform live in Lagos is monumental. It sends a message that Africa’s creative pulse is being felt worldwide, and that global collaboration can foster positive cultural and environmental change.”
With the theme: ‘Footprints of Interconnectivity, Growth and Expansion: Creativity, Culture, Commerce and Innovation’, Omambala said the Artistic Pulse Festival is a dynamic meeting point for artists, entrepreneurs, innovators and cultural enthusiasts, who believe in the power of creativity to drive sustainable development.
“This is Africa’s first sustainable recycling festival. The Artistic Pulse Festival is not merely an event; it’s a cultural awakening. It is about celebrating Africa’s creative energy, while shaping a sustainable future. We are merging fashion, film, music, technology, and innovation within a waste-free ecosystem that shows what a conscious Africa can look like,” she noted.
Omambala stated further that over its five-day duration, APF will showcase a rich medley of music performances, fashion exhibitions, Nollywood film screenings, and art installations, all woven together under a sustainability-driven framework.
The festival is expected to attract visitors, influencers and stakeholders from across the continent. Also, a vibrant Children’s Corner and Art Play Zone will be part of the programme, providing young minds with opportunities to express creativity through painting, crafts and interactive workshops.
“The goal is to inspire a generation of eco-conscious creators who see art as a tool for transformation,” she stressed.
Omambala added that beyond entertainment, the festival would host symposiums, debates, and creative industry workshops. These sessions, she said, will feature thought leaders from across Africa discussing the intersections of culture, commerce and sustainability.
However, at the heart of the festival’s programme lies the Pan African 11th Annual Music Fashion Runway (MFR). “The Music Fashion Runway is our flagship, a global showcase of African excellence. It’s a fusion of style, sound and identity. Each year, it brings together international models, innovative designers and performers who celebrate our shared heritage and modern creativity. The MFR is a staple on the continent’s fashion calendar, renowned for blending haute couture with the rhythms of African music,” Omambala declared.